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I Asked for ‘Something Good but Cheap’—And Got a Bottle That Changed My Life

The $26 bourbon that started everything—and how to build your own legacy, one bottle at a time.

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💥 Opening Pour

Every collector has a first bottle.
Most folks think it should be rare. Fancy. Maybe even expensive.

They’re wrong.

Because the best collections?
They start with a bottle that means something.
That’s what turns a drink into a story—and a shelf into a legacy.

📖 The Story

And I always tell them the same thing:

Don’t start with what’s rare.
Start with what’s real.

I did.

I was 22, fresh out of the Navy.
Wore my dress blues into a dusty Charleston liquor store.
Still had sand in my boots and about $50 in my wallet.

I looked the guy behind the counter dead in the eye and said:

“I need something good… but cheap.” 😅

He didn’t miss a beat.

Reached down, handed me a bottle of Elijah Craig Small Batch, and said,

“This one’s got more soul than bottles twice its price.”

I took it home.
Sat on the floor of my apartment.
No fancy glass—just a chipped mug and a quiet night.

I took a sip.
Warm. Rich. Vanilla.
A little oak, a little kick of spice.

That bottle wasn’t rare.
It wasn’t expensive.
But it changed everything.

That was the night I became a whiskey collector.


🥇 The Weekly Pour

Bottle: Elijah Craig Small Batch
Price: ~$30
Proof: 94
Age: 8–12 years (blend)
Nose: Toasted oak, caramel, nutmeg
Palate: Vanilla, toffee, cinnamon spice
Finish: Warm, slightly smoky, with lingering oak

✅ A classic bourbon profile that's easy to love
✅ A perfect balance of price and flavor
✅ A bottle that belongs in every collector’s starter lineup


🍹The Art of Mixing

The Blue-Collar Old Fashioned
A cocktail that honors humble beginnings.
Here’s how to make it:

  • 2 oz Elijah Craig

  • 1 sugar cube (or ½ tsp simple syrup)

  • 2 dashes Angostura bitters

  • Orange peel

  • Ice (big cube if you’ve got it)

Stir gently. Sip slowly.
It’s not just a drink—it’s a tribute to where you started.


🍖 Flavor Pairing Picks

Pair your first collector’s bottle with:

  • 🔥 BBQ Brisket – brings out the caramelized edges

  • 🍫 Dark Chocolate Bark – plays up the oak and vanilla

  • 🥯 Sweet Cornbread – echoes the warmth and toast

Or… if you’re like me that first night, pair it with cold leftover pizza.
Still counts. 😎


🧠 Big Lesson of the Week

Collecting whiskey isn’t about price.
It’s about memory.

Each bottle should carry a story.
A reason it earned its spot on your shelf.
The night you opened it. The people you shared it with.
The milestone it marked.

A good whiskey is worth sipping.
A great one is worth remembering.


🥂 Final Toast

Here’s to first bottles and humble beginnings,
To chipped mugs, quiet nights, and bourbon with meaning.
To stories that pour smoother than age statements,
And shelves built not for show—but for soul.


🥃 Repeatable Proverb

“A cheap bottle with meaning will outshine an expensive one with none.”
Stick that one next to your top shelf.


🚀 Unlock the Full Pour Experience

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  • 📦 Four Exclusive Collector’s-Edition Quarterly Issues (Mailed To Your Home)

  • 🥃 “Neat Notes” Monthly Whiskey Dispatch (Digital-Only Bonus)

  • 🗺️ Exclusive Collectible Maps & Charts

  • 🎟️ Premium Member Perks & Discounts

  • ✅ Guarantee of Satisfaction — Cancel any time for full refund on all unmailed issues


💬 FINAL POUR

So here’s my challenge to you:
Go find your first collector’s bottle.
Doesn’t need to be fancy—just needs to mean something.

Then pour a glass.
Take a moment.
And let that bottle change your life.

🟡 Save this for your next bottle hunt
⭐️ Star it if it stirred something in you
📤 Share it with someone starting their own collection
🗨️ Drop a comment: What was YOUR first bottle?

Until next time—keep your pours smooth, your stories strong, and your collections meaningful.
— Ethan “Neat” Whitmore 🥃


P.S. Next week, I’m sharing The 5 Rookie Mistakes Every New Collector Makes (And How to Dodge Them Like a Pro). Don’t miss it.

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